At AWAI’s FastTrack to Copywriting Success Bootcamp and Job Fair in 2011, I had the opportunity to hear Joe Sugarman speak. Joe Sugarman is a copywriter who has created multiple multimillion-dollar businesses. He is often called a legend because of his marketing...
I like copy that takes a subtle approach, with ads that tell a story and build a relationship. At last year’s AWAI Bootcamp, I learned I’m not alone. In fact, I’m just like 85 percent of the buying market. Lorrie Morgan-Ferrero of Red Hot Copy is an expert in reaching...
Last year’s was my first AWAI Bootcamp. As I mentioned yesterday, I learned copywriting secrets there that I couldn’t have gotten anywhere else. Today, I want to share a unique brainstorming technique I learned. This tip came from Mike Palmer, head copywriter for...
Christina Gillick here … with a confession. I worry – a lot. One of my biggest fears used to be that the copywriting industry would change and there would no longer be enough good-paying work to go around. After hearing Bob Bly speak at Bootcamp last year, my...
Here’s some inspiration for Freelancers (hopefully) :) … When you see an opportunity, jump on it! Too many of us (myself included) wait for the stars to align. We think we need more experience, better connections, more time. We’re worried people...
If you have your own blog or website, you’re going to need to write content regularly. Fresh, new content on your site can bring you more traffic, make you look like an expert, and as a result, increase your income. But a lot of people put off creating their own...
"Christina demonstrated her writing talent and attention to deadlines from the very first project we assigned her, and has become one of our go-to writers for online content ever since.
"Along with writing a blockbuster promotion for us this year, she always meets her deadlines, and continuously works to improve her craft."
"It's an absolute pleasure working with you Christina. You have a business grace and style that few people have. I think that ability will take you as far as you want to go in life... It takes your kind of talent to put a company on the map. Your talent is helping them reach out to new and existing clients – ’Buy Now, not later.’”
- Kelvin Otis
Copywriter/Content Analyst
Corinthian Colleges Inc.
“An absolute pleasure to work with”
"Christina has been an absolute pleasure to work with. From her understanding the processes involved with the various tasks we are doing, to just being understanding and flexible with our workflow, she has been as helpful as humanly possible. I look forward to working with her again and again."
- Matthew Stevens
Web Developer and Print Designer
www.mstevensdesign.com
